America’s First and Only National Rural Radio Network Celebrates Station Founding
(NASHVILLE, TN — JULY 20, 2015) RURAL RADIO on SiriusXM Channel 80 celebrated its two-year anniversary Wednesday at the Nashville offices on Music Row in Nashville, TN and at corporate headquarters in Gretna, NB. As the nations first and only rural and agriculture focused radio station, RURAL RADIO announced its second year of program operations and lined up a day full of events to commemorate the anniversary.
RURAL RADIO has experienced steady growth for the past two years with a large audience of farmers and ranchers and reaching more than 55 million listeners weekly. In 2014 RURAL RADIO solidified a major international broadcast partnership with the World Professional Chuckwagon Association (WPCA) Pro Tour. In addition, the programming lineup has expanded to include coverage of PBR and PRCA events, Marty Stuart’s American Odyssey and Marty Stuart’s American Odyssey The Marty Stuart Show, Outside the Barrel with Flint Rasmussen, and Bass Pro Shops Outdoor World.
The day’s activities included live reports from the RURAL RADIO studios on MARKET DAY REPORT and Commodity Wrap with anchor Marlin Bohling, as well as other station programming honoring the milestone including Ag PhD, The Horse Show with Rick Lamb, Western Sports Roundup with Steve Kenyon, and WESTERN SPORTS WEEKLY. Additional news packages were produced and aired on the RURAL EVENING NEWS. Employees and RURAL RADIO talent celebrated in both offices enjoying cake, food trucks, RURAL RADIO giveaways, and a grand finale commencement speech.
“It’s been a great two years. We’re so proud to have partnered with SiriusXM Radio for RURAL RADIO,” stated Patrick Gottsch, Founder & President of Rural Media Group. “Rural is a way of life, and RURAL RADIO means listeners can tune into it from anywhere at any time. SiriusXM’s unparalleled programming and easy-to-use technology has been embraced by rural consumers in their cars, pickups, tractors and combines throughout North America.”
Two years ago, RURAL RADIO was launched as a 24/7 channel devoted to providing a wide variety of programming for and about rural American life, the western lifestyle, and agribusiness interests. The original kickoff celebration included a hosted a kick-off party at Indianapolis Motor Speedway in of 2013 and featured an all-day celebration at the finish line with food, music, a classic tractor exhibition, and wrapped up by setting a Guinness World Record pickup parade. The event was sanctioned and qualified against the strict requirements and parade standards specified by the Guinness World Records rules and featured a grand total of 386 pickup trucks circling the track.
“We’ve done a lot of things and been a lot of places with RURAL RADIO. When you launch something like that and make it grow, you have an opportunity to reach more people,” said long time rodeo pro and host of Western Sports Roundup host Steve Kenyon. “RURAL RADIO has created a unique opportunity both through Western Sports Roundup and our live rodeo broadcasts to reach an audience that’s always wanted more coverage of Western sports. We are helping to create a new avenue for those events to get coverage and for the fans of those events to be able to see and hear their favorite events like never before.”
For information about RURAL RADIO and its programs please go to ruralradio80.com.